Welcome to Apra-Virginia!
You don’t have to be a data expert to create impactful visualizations that inform senior leadership. Join Emily Marcason-Tolmie, Senior Director of Prospect Research, Management, and Analytics at Skidmore College, as she shares how data visualization has transformed everyday data requests and high-level strategic projects. Learn how to simplify complex information, choose the right chart types, and present data in a way that drives decision-making. Walk away with practical tips and tools to make your data tell a compelling story.
Register here at https://apramd.wildapricot.org/event-6134543.
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Speaker Bio:
Emily Marcason-Tolmie, M.A., M.F.A., has worked in prospect development for nearly 20 years. She is an expert in prospect management, proactive and reactive research, analytical procedures, and trend forecasting, while focused on successfully building robust prospect pipelines, predictive donor modeling, and key fundraising metrics. Emily regularly gives presentations about prospect research and data visualization for APRA and AFP chapters around the country, as well as for the DonorSearch Philanthropy Mastermind series. Dedicated to the field of prospect research and management, Emily served on the APRA-NY board for several years, including as the chapter’s elected president throughout the COVID pandemic. It was under her leadership that the chapter grew into one of the most active in the nation. Emily is a graduate of St. Michael’s College with a bachelor’s degree in Journalism and Mass Communications, as well as a Master of Arts in English and a Master of Fine Arts in Creative Writing from Southern New Hampshire University. Additionally, she holds a certificate in online teaching from Southern New Hampshire University. She serves on the Alumni Board of Southern New Hampshire University.